Working Sketches vs. Illustrations in Product Design
As technology and the adaptation of digital illustration tools improve, the ideation of product design has opened up a world of possibilities when it comes to shaping and presenting the…
How to Outsource Product Development
When preparing to outsource the design and development phase of a product, one common error business owners often make is hiring a contractor or agency they've found through a simple…
How to Design a Best-Selling, Consumer-Driven Product
Today's market pushes consumer product production towards shorter lead times to meet faster delivery expectations. The challenge is establishing high-quality products, meeting consumer anticipation, and developing products within a shorter…
What is a Desire Path?
This past week I have been on a podcast binge, working through the long list of episodes I had abandoned the past few weeks. An episode from 99% invisible, specifically…
Accessible and Adaptive Products
OVERVIEW Our team at CHOi Design in Chicago has recently partnered with Juvo to create a line of adaptive bath chairs. Juvo specializes in creating products for people with specific…
What is product semantics and why is it important?
Product semantics was defined by Klaus Krippendorff and Reinhart Butter as, “the study of the symbolic qualities of man-made forms in the context of their use and the application of…
Inclusive Design
The inclusive design philosophy is important because the intention is not to have many different product variations as a result of user disabilities, or lack thereof. Rather, the objective is…
Types of Prototypes
CHOi Design utilizes prototypes at each stage of the design process. As defined by wikipedia, A prototype is an early sample, model, or release of a product built to test…
History of Industrial Design
When looking for a clear picture of the History of Industrial Design, I found a lot of nuggets of information, but never a full picture. I have put together the…
