Rapid ideation for the fast-paced world of mobile devices
Brainstorming a universal magnetic hinge
In this rapid-ideation exercise, we put all our thoughts down on paper as we explored different ways to execute CastAway’s magnetic hinge system. The goal was to move quickly into the 3D phase to generate exciting imagery helped conceptualize future products for CastAway.
From napkin sketch to 3D CAD
We selected the most promising sketches and built them in CAD to visualize the concepts. The use of 3D renderings allows us to provide castAway with realistic proportions, branding details, and color and finish options.
Bold, forward-thinking concepts for an emerging brand
The result was multiple eye-catching concepts which helped castAway take their brand further. All concepts feature aluminum clip systems create a universal connection, bringing a second screen to any smartphone.